Monday, March 14, 2011

IdN Video v18n1: On-Air Ident+ Network Branding

Bumpers, promos, idents, teasers... the world's TV stations are in a fierce battle for your subconscious mind now that multi-channel satellite and cable delivery systems — and zapping through them with the remote control — have become the norm. This presents designers with an enormous opportunity — and a stiff challenge.